Arrival Creatine
January 2025-present | Social Media and Influencer Consultant
Partnered with the founder from launch, building the brand’s social presence from scratch and driving an 800% increase in followers.
Developed and executed the organic content and community strategy, resulting in a 400% increase in engagementand over 1.5 million in reach through follower and community shares.
Shaped the brand voice and product language, establishing a clear and compelling narrative around creatine for a new audience.
Organic social attributed to 45% of total sales, supporting strong DTC growth.
Managed day-to-day content, community engagement, and early-stage education to drive conversion and loyalty.